From the monthly archives:

October 2009

Social Currency 101

by Dan Robles

The reasons for organizing social currency are becoming more obvious everyday – as institutional and corporate currencies leave gaps in our communities, people will need to fill these voids with social currencies. Our job as Social Media Practitioners (because nobody else is going to do it) is to develop, construct, and deploy social institutions that support a real time, close proximity markets to exist trading social currency

Ingenesist Accepted by Trakkrz

by Dan Robles

The Ingenesist Blog has been accepted by Trakkrz, a new but rapidly growing aggregation site of vetted content. Trakkrz’s vetting processes is rigorous and highly selective. For this reason we are proud to be a member of the Trakkrz community.

Can Twitter Fuel a Run On Banks?

by Dan Robles

Suppose someone puts together a Twitter/Facebook campaign for everyone the withdraw their money from a single financial institution who just handed out big bonuses? At best, those bonuses will have to be recalled to keep the doors open. At worst, people will find an alternate currency to store the “value” that is destroyed by a bank run.

Banks In The Future

by Dan Robles

You are hearing it here; these innovations are the most significant disruption that Wall Street can’t possibly imagine. Money is a social agreement and these are the banks of the future. Although many come from the gaming industry, many games are modeled after the real world, therefore, transition back to the real world is not as difficult as one may think.

Banks In The Present

by Dan Robles

I see a lot of articles asking the question why people are not absolutely livid about what is happening to them. The degree at which their wealth is being transferred away from them and the debt being shod on their grandchildren is astonishing.

Banking on the Past

by Dan Robles

Holy shit, did you understand any of that? Guess what – nobody else did either and bankers are wondering why nobody wants their “currency”. Currency is a conversation, a social agreement, a community organizer – if nobody know what it is, people are going to start trading something else.

Counting Eyeballs

by Dan Robles

The Advertising Industry has some serious problems. Ad agencies are having a difficult time understanding the modern advertising space with the limited, if not worthless, paradigm carried over from the days of radio; the CPM.

You’ll Know It When You See It

by Dan Robles

I’ve been publishing my research freely all over the net, in the creative commons, and several blogs. I am passionate about this work and I want to tell everyone about it. It’s my playground. Not unlike a playground

The Invisible People

by Dan Robles

America does not know what Americans knows. Entrepreneurs do not know what knowledge is available to them. Markets do not know the supply and demand of knowledge assets. The self-correcting magic of market capitalism is utterly unavailable if people and their knowledge assets are invisible.

A Taxonomy for Knowledge Inventory?

by Dan Robles

Given that a great deal of literacy is reflected in our conversations, it is not difficult to accept that much of what we say can be traced back to some book or classified publication. True, knowledge comes from experience, but knowledge is derived from information and information is classified by the Dewey system, WordThink, The Universal Decimal Classification System or any number of proprietary taxonomies.

The Greatest Threat To Social Media

by Dan Robles

My first year in Mexico back in 1994, I thought to myself, “Wow, I can change everything”. The next year, I thought to myself, “Wow, I can’t change anything”. The third year, I thought to myself, “Wow, why would I want to change anything, Mexico is doing just fine the way it is”.

A Learning Revolution?

by Dan Robles

Whatever is left will become the new economic paradigm: the fabric of society must remain intact, capitalism must be preserved, and social priorities must be enabled. It will be neither socialism not capitalism – both have failed. We need to learn Social Capitalism where social media is the dominant institution that issues a productivity based currency.

Toyota Raises the Bar, Again

by Dan Robles

Last week Akio Toyoda, president of Toyota Motor, apologized for his company’s poor financial performance and possible culpability in the death of an American family for faulty product

Nobel Prize Goes to Social Media

by Dan Robles

Well, not explicitly, but given the firestorm over the Nobel Peace Prize, the Economics Prize ought not go unnoticed. The Irony is that that just because we don’t know how to model some economic phenomena does not mean that the impact should be ignored. Whether you agree with the Peace Prize decision or not, clearly [...]

Coupon Search Engine – Are You Worthy?

by Dan Robles

What if many companies dropped their advertising spend into a several different buckets of cash representing various lifestyle segments? Now, suppose that the cash was distributed to social media mavens corresponding to their social media reach in the lifestyle segments. The advertisers and the amounts contributed to the buckets are fully disclosed. The Social Media mavens are compensated by their Alexa rankings – again, fully disclosed and objective. The Social Mavens are simply paid to blog their lifestyle experiences with no contract or commitment to any brand, nor retribution for any assessment – just like always.

1,000,000 More Become Invisible, Powerless, and Marginalized

by Dan Robles

Millions upon millions of Americans are now wondering how they are going to safeguard the health and welfare of their families and property. As these people lose their “money” they become increasingly invisible, powerless, and marginalized – except for one single, solitary, beacon of earthly influence. Social Media.

Entrepreneurs or Social Media Riff Raff ?

by Dan Robles

I am noticing a recent backlash at the social media experts that are not actually experts. In one such rant, a real social media expert proposes a few simple questions that can help separate the good from the not-so-good.

It’s Time for a Reputation Based Currency

by Dan Robles

Many people know that the events that inspired what now has become The Ingenesist Project originated with my personal observation and experience of the Mexican Peso Crisis as a visiting professor. Very few people in America realize the implications of a real financial crisis and associated currency collapse. Unfortunately, many people in the World have – perhaps we should listen to their ideas.

The Six Discovery Skills for Innovators

by Dan Robles

Harvard Business Review contributing editor Bronwyn Fryer conducted a six-year study surveying 3,000 creative executives and conducting an additional 500 individual interviews. During this study she identified five “discovery skills” that distinguish them (reference article here)

Dollar Pressures Force Talk of New Currency

by Dan Robles

We predict that the structure for an innovation economy will be built on a platform of Social Media where conversational Currency is the currency of trade. We admit that this is a far cry from a declaration of government foreign or domestic, sorry about that. We also admit this is a far cry from what Corporations, Banks, Insurance Companies and traditional media barons would espouse, Ooops.

What If The Dollar Fails?

by Dan Robles

I have been hearing a great deal about an inevitable collapse of the dollar. Not today or tomorrow, more likely in 5 or 10 years. The failure will probably not be a stupendous crash since politicians would avoid this as a means of self-preservation. Rather, it would simply be a slow and grinding inability to “afford” many important things using cash. Note that this has little or nothing to do with your ability to produce important things.