by Dan Robles on January 14, 2010

OK, the social media buzz is getting a little stale folks.
- Yes we know that social media is valuable.
- Yes we know that lots of folks are doing it.
- Yes we know that the predictive web is predicted.
- Yes we all know that all this activity will mysteriously “monetize”
Show me how everyone is related and I’ll show you a new economic paradigm. Here is how they are not related:
- They are not related by “earning” people’s trust today so you can shove your product down their throat tomorrow.
- They are not related to collecting thumbnails.
- They are not related to giving the g00gle alg00rithm an 00rgasm.
- They are not related by “The 6 Steps to [Fill in The Gap]”.
The next economic paradigm is related to transformation.
- People transform data into information
- People transform information into knowledge
- People transform knowledge into innovation
- People transform innovation into data
Under a set of fundamental assumptions that:
- All people are socially talented
- All people are intellectually talented
- All people are creatively talented
- All people are good at something
- Nobody is good at everything
This is how value is generated. This is where the mystery of monetization hides.
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by Dan Robles on December 8, 2009
In continuation of our series on New Economic Paradigm, the famed environmentalist Dr. David Suzuki points the an outdated financial system where the biosphere is treated as an externality to economic growth.
“When economists and politicians met in Bretton Woods, Maine, in 1944, they faced a world where war had devastated countrysides, cities, and economies. So they tried to devise solutions. They pegged currency to the American greenback and looked to the (terrible) twins, the International Monetary Fund and the World Bank, to get economies going again.”
Whereas Bretton Woods (1) was tasked with rebuilding a war torn world, a new Financial Doctrine is needed to rebuild a war torn Biosphere. Economics as a discipline is based on the fundamental effects of selfishness and Bretton Woods demonstrated that we could in fact define “self” in terms of including the preservation of others. Now the task is to define “self” as including the Biosphere for which a new economic accord could certainly accommodate.
After all, the biosphere in an economic component. Like humans, it is selfish and will easily progress to a new “economic” state in response to economic inputs. In other words, don’t worry about destroying the World, it will take care of itself with or without humans.
Dr. Suzuki identifies two flaws in the current economic paradigm:
[click to continue…]
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