(Editors note:  We are publishing the documentation and tutorial for the Curiosumé application for review and comment)9233187-large

Introduction To Curiosumé

Curiosumé is an open source specification for the analog-to-digital conversion of knowledge asset objects.  Designed as a system to replace the résumé as a means for describing the interests, skills, and abilities of people, things, and ideas —  it functions as a personal digital API for the trade and exchange of actionable knowledge.

Since semantic knowledge assets are machine-readable, they generate matches, proximity measurements, relevance and importance rankings, and predicted probabilities of various outcomes.  As such, the economics of “intangibles” becomes computable and meaningful.

By activating knowledge assets within an economic system, social entrepreneurs may readily trade and exchange intangible assets much as they do with tangible assets.   Curiosumé facilitates trade of intangibles through a unique distributed network of objects and assigned attributes.

  • Ownership of one’s Personal API
  • Anonymity until point of transaction
  • Deploying multiple personas
  • Combining multiple personae
  • Imaginary personae
  • Measuring proxies for economic output, matching, assessing, scenario testing
  • Anonymity and privacy

Use Cases:

The use cases for Curiosumé will be a numerous as the number of entrepreneurs who can articulate the protocol in a market.  Since Curiosumé eliminates “Competition” from the onset,  there is little or no economic incentive to lie, deceive, or cheat.  This allows the market an opportunity to defer vetting mechanisms to downstream applications that can compare (for example) a submitted persona against a control personal as a cryptographic key to unlock a transaction or block chain, etc.  In essence, making cheating too expensive to sustain.

  • Individuals may overlay their own persona on any dataset to visualize and discover adjacencies, paths, and connections.
  • Individuals may interact with the web using a Personal API
  • Protegé and Mentors may find each other in close proximity in community or within an organization.
  • People with special skills can find worthy and productive collaborations in communities or within the organization.
  • Trade in knowledge assets is facilitated through “anonymous until point of transaction” protocol.  People will provide better data knowing that they have complete control over their personal identities.
  • Build Social Currency; multiple personas may combine Curiosumés to establish the knowledge inventory for a team or to discover the probability that a group of friends may produce any mutual affinity efficiently together.
  • Any product or service may be described in Curiosumé format and compared to a community listing to discover customers, partners, and employees.
  • Curiosume data is pre-normalized allowing any user to make predictive assessments about any collection of personas relative to a project, product, event, itinerary,  or interaction with any physical asset.
  • Cryptographic; a personal API may be used as a private key in unlocking smart contracts on the block chain protocol
  • Toll Booth on Big Data; marketers, employers, or data aggregators would pay individuals for access to their persona.
  • Instead of advertising to a demographic, marketers may identify specific knowledge assets and may offset prices based on the social values or proclivities of the persona.
  • Economic development agencies can take a knowledge asset survey of a region to identify what institutions or industries they have a strategic advantage.  Or, they may retrain or import specific knowledge assets in order to grow into new industries – with great precision.
  • Philanthropic  institutions can assess need and impact prior to committing to directed giving by assembling strategic knowledge assets around a specific philanthropic goal.
  • Corporations may assess their ability to enter a develop a new products or enter a new market based on a Curiosumé survey
  • Competitors may assess the ability, and cost to defend against their competition disrupting a new product initiative.
  • Corporations can better tailor their products to what customers actually want to buy rather than trying to “market” what the company already knows how to produce.
  • Corporations can make hiring vs training decisions with better clarity based on a Curiosumé survey.
  • The college “degree” system may evolve in favor of boutique personas designed for innovation in an industry.
  • The financial industry (from the NYSE, Banks to VC) can determine the probability that a company may be able to execute a business plan given their Curiosumé survey
  • The Insurance industry can mitigate risk exposures by assuring that the right collection of knowledge assets are deployed to, say, a construction project.

In the first post of this series, we identified the 5 components of a financial system and suggested that Zertify, Gamidox, and Exoquant would serve to simulate their functions in a parallel economy before ultimately being adopted completely.

In this post we will identify the hack on the Wall Street Financial instrument regime.  Although exoquant is a bit technical, the basic hack is quite simple:

  • Everyone knows that money is created through the creation of debt.
  • Everyone also knows that debt is a promise to produce something more in the future.
  • Everyone also knows that innovations increase human productivity.
  • Everyone also knows that innovation is a promise to produce something more in the future.

Here’s the hack:

Therefore, a currency backed by debt and a currency backed by innovation are both backed by future productivity.  As such, two currencies backed by the same underlying asset are fully convertible with each other.  Water dissolves water and innovation dissolves debt.

Here is how the Wall Street algorithm works: 

  • People produce stuff in exchange for money
  • Bankers do not care about money, they care about the rate of change of money over time.  This is called the “interest” rate.
  • Stockholders do not care about interest rate, they care about the rate of change of interest rate over time, this is called growth rate.
  • Hedge fund managers do not care about growth rate, they care about the rate of change of growth rate over time, this is the margin on their bets; options, and derivatives, etc.
  • CDOs and other financial exotica become increasingly divorced from the fact that people produce stuff for money.

The Exoquant Analogy:

  • The value of information is derived from the rate of change of data over time
  • The value of knowledge is derived from the rate of change of information over time
  • The value of innovation is derived from the rate of change of knowledge over time
  • The value of wisdom is derived from the value of innovation over time.
In order to “see” innovation before it happens, all we need to do is identify and measure rates of change of information in communities…and so on. Technically, this is a derivative, i.e., something whose value is derived from the value of something else.   All of these metrics can be seen quite readily in the Zertify, Gamidox data sets.  Each is a “derivative” backed by the stuff that people produce rather than the fiction of debt.  The ability to predict future productivity is superior with an innovation backed currency and therefore superior to debt forced productivity – often compared to slavery.

The Silver Bullet

Innovation is a magic word.  The hack is true to the Wall Street math as well as American culture.  Anyone running for public office would not attack the proposition of an innovation backed currency.  Therefore, the hack will not trigger an antigen.
 The next and final post, The Currency Hack, will formulate this innovation currency in more detail.

>door closes<

The Ingenesist Project designs and deploys a new class of business methods that will facilitate the production and trade of goods and services against the inevitable devaluation of the dollar.

The systems and methods developed by the Ingenesist Project can create new and tradable value from existing social infrastructure which would act as a hedge against inflation, austerity programs, and lost productive capacity due to high corporate unemployment.

Anyone looking for a hedge on the dollar is looking for The Ingenesist Project.

< door opens >

In case you are still interested

Ingenesist designs and executes a new class of business methods that creates new value by deploying a social game to real asset markets.

A Value Game begins and ends with money because that is the world we currently live in. However, new value is created within the game through the managed interaction of 3 or more communities that share an asset.

Current Milestones  

The Value Game was developed from a large-scale international comparative education research project from the NAFTA implementation era. Currently, Ingenesist deploys a Value Game to the aviation industry with a funded start-up called Social Flights.  In this platform; private aircraft are the shared asset and the operators, travelers, and economic development concerns represent the integral communities.

Ingenesist is currently designing a value game for the construction industry on a large remediation project for a high-rise condominium.  In this case, the condominium is the shared asset while the residents, the contractors, and the real estate market represent the integral communities.

Future Milestones

Ingenesist is currently looking to fund a web application with a working title of Zertify.  Zertify is a proprietary knowledge asset inventory method that will allow The Value Game to scale indefinitely and internationally.  As such, the requirement to convert back into money will no longer be necessary as the value created in one  game can be exchanged with value created in another game.

Expected Outcomes

If we are successful, a new currency will form; one that is backed by real assets and the real interaction of real communities whose best interest is to preserve real assets rather than consume them.   Zertify.com will be followed by Exoquant.com, and Gamidox.com – which will securitize the new currency to achieve  capitalization.

Why is this important?

This will be very important because the inevitable global currency adjustments would not have a direct impact on a non-debt backed currency.  In fact, Ingenesist will hedge the dollar – as the dollar loses value, the new currency will increase in value.  It is likely that everyone reading this post has a vested interest in the outcome; literally and figuratively.

Why are we different?

Many start-ups just scale Facebook networks and call it a “social currency” for the purposes of  consumption marketing. Other application have formed the asset incorrectly in our opinion. Ingenesist actually produces real things that reflect the real priorities of real social interactions…and this is real serious business.


Daniel R. Robles PE, MBA
The Ingenesist Project, Founder/Director
Social Flights, Chief Innovation Officer

Skype: Ingenesist
Linkedin Profile

YouTube Channel: Ingenesist
Video: Sibos 2011
Video: The Value Game
Zertify.com specs; Contact Directly (for actual)
Gamidox.com specs Contact Directly
Exoquant.com specs: Contact Directly

Speaking: The Future Of Money and Technology Summit 2012 April 23rd San Francisco
Attending: The Unmoney un-conference 2012; April 24th San Francisco

Ingenesist Blog
Social Flights Blog

Capitalism is characterized by the condition where individuals acting in their own best interest consequently act in the best interest of society.  By contrast, Socialism is characterized by the condition where individuals acting in the best interest of society consequently act in their own best interest.

Who are the Socialist?

While America espouses a capitalist system of social organization, the jobs that Capitalists create are contained in corporations that operate much closer to the socialist model of community organization.

In a corporation, employees are motivated to act in the best interest of the corporation as a means to assure their own best interest.  Resources allocation is channeled through ministers who are led by a benevolent dictator responding to the priorities of a family of stockholders.  Tasks are segmented into units of equal pay for equal work. There are limited avenues to advancement. People cannot talk freely against their employer. It is acceptable practice to banish some people for the best interest of the collective.

First Amendment To The U.S. Counterintuition

The opposite holds for the OWS movement – some say the occupiers are socialist, however, the jobs that they create are Capitalist.  There is no benevolent dictator or appointed ministers or hierarchy to allocate resources.  Anyone can join and nobody gets sent to the gulag.  Yet, everyone knows what to do like some kind of invisible hand that elevates an ideal.  Most importantly, there are unlimited avenues for advancement.

The movement was peaceful.

Buildings did not fall.  Mothers did not mourn the death of children. There was no volatility induced on the stock markets, the lawyers stayed in their offices, politicians were relatively unscathed. Those protestors who did suffer are now celebrated in the media, culture, art, music, Facebook, etc.  In short, People acting in their own best interest were in fact acting in the best interest of society.

Reoccupy Wall Street

Now that the movement has been dispersed, and the 89% who still have jobs return to occupy their respective corners of Wall Street.  The global narrative has changed for everything from warfare to environmental protection to income equality.

The products that emerge

Already, mobile apps now exceed CD/DVD sales.  Mobile computing devices will replace PCs. Television sales are going down. Many of us now own our last internal combustion automobile. Social Media Applications are mimicking financial instruments with new systems for trade, exchanges, trust, influence, and value creation.  Allocating social capital, creative capital, and intellectual capital rather than the now quaint but hopelessly static notions of land, labor, and fiat capital is producing real value.

Capitalism and socialism are simply two of many different forms of social organization.  People are reorganizing.

99% of Americans don’t have a game that they can win playing by the rules imposed on them by the other 1%.  But in order to keep this game in play, that 1% utterly depends on the remaining 89% who still have jobs to show up for work and do as they are told. The spectre of the 9% fallen is an incentive, of sorts, to those still walking.

These are the 89 percenters…

…who already occupy Wall Street with their knowledge of systems and processes to implement procedures and methods that support the connections and networks of the remaining 1%.  Without these people in place, the system will fail faster than S&P can calculate a credit score, literally.

The 89% know what each other know

The logistics manager knows whom to call when the packages are late.  The account manager knows all of the customers by name.  The service team knows exactly how to get the computer systems back online.  The loan officer knows where the money is.  But only the 1% know where the knowledge is…and where it isn’t…

Knowledge is money

As RIM recently learned, if the computers go down, all the money in the world will not bring them back.  Most companies have an off-line life span of only a few days or hours before irreparable damage occurs.  Only the right knowledge in the right place at the right time can save the firm.   This is a huge monetary vulnerability.

The Public Knowledge Inventory

I found a great picture of the Occupy Wall Street Library from here.  The great irony is that OWS felt the need to build a Library that represents the ideas that they have between their ears.  What they really need is a “Library” for the knowledge that actually lives, breaths, and acts in the minds of the 99%.  Only then can they deploy the force that they need to move enterprises.

Divide and conquer

As long as Americans are fighting with each other, there is little chance that they will organize their knowledge assets and deploy their knowledge assets in a manner that serves social priorities instead of Wall Street priorities.  This is the big shift that the World is waiting for.  As long as people fear losing their jobs, they will comply with the 1%

What scares them the most?

The greatest fear of any company is to have their key employees poached by a competitor.  Companies have gone out of their way to implement non-poaching agreements between known competitors and NDAs against unknown competitors.  Companies hide key players behind a mountain of bureaucracy, misinformation, and obscure titles and job descriptions in order to hide them from the open market; yet they willingly poach other firms when they can.

The cry of the 99% is income equality.

Let me suggest that OWS consider knowledge equality as a superior alternative.  So instead of the OWS book library, they should form a public knowledge Library.  A public knowledge inventory would make knowledge transparent to all people and all companies equally.

Then Let the Poaching begin

If the 89% were not scared heartless about getting another job, then they would be far more willing to join the movement.  In fact, the MVPs would be the most powerful voice of the movement – the top innovators and visionaries toiling their life away for a company willing to raid their pension fund or drop insurance coverage at the drop of a hat.  Nobody is going to tell them to take a bath – they are the water.

Calculus has been called the greatest achievement of the human mind.  Yes, it is a little difficult to understand … until one day it becomes the simplest, most obvious, and glorious form of expression ever imagined.  Like a musical instrument, there is a point where all the symbols and lines can disappear and the artist can express himself or herself in the medium of the art – leading to many more great achievements of human mind.

The Science of Change

Calculus is amazing because it can make the invisible visible.  From sub-atomic particles, gravity, silicon circuits, diffusion of medicine through cell walls, to the discovery of new planets in distant solar systems – none of which are directly visible to the observer, yet their existence enables human imagination, innovation, cooperation, and social development at the most fundamental form.

Changing Wall Street

Wall Street lives quite comfortably in our homes, political system, our food , and our occupations – without being seen directly. Wall Street is utterly invisible.  Most of their work doesn’t even happen on Wall Street.  How did they accomplish this?  How were they so successful in occupying Main Street without being seen?

The Trojan Proxy

Wall Street is a mathematical construct – it exists in the form of symbols and numbers, or, “proxies” for making stuff – but not the actual stuff itself.   That is the vulnerability that we can easily exploit.  If we are smart, we can dismantle Wall Street brick by brick and they will happily walk right through the door because “our door” – the knowledge asset inventory – can be made indistinguishable from any other “proxy” for making stuff.  (I write extensively on this strategy in the prior posts).

There is a bigger message here that I hope does not get lost in the clamor.  There is likewise a very easy way to occupy Wall Street, however, it’s going to take a little mathematical cleverness. How do we make them visible to us and ourselves invisible to them.

The key is that we need to change ourselves. We need to transform, not them.  We don’t need to occupy Wall Street, we simply need to occupy Main Street because that is where they occupy us.  It is not enough to marvel at our numbers, civil disobedience, and cardboard signs.  We need a Science of change so that we can do so.

If we follow the Wall Street accounting model, the supply and demand for knowledge assets are cast against the factors of production; land, labor, and capital.  The typical corporate human resource department looks to the community for labor units within commuting distance to a factory, and who are willing to rent their time in exchange a minimum amount of money.

But Land is Obsolete

Technology has made the idea of “land” as a factor of production almost obsolete.  Knowledge assets travel over the Internet and can be deployed and organized in many ways across long distances without a factory.  Indeed there are server farms and automation houses where things are made if needed – but these are hardly factors of production as they once were.

What exactly is a Labor unit again?

Machines have replaced much of what we once called “labor”.  I am sitting at Starbucks where a smiling robot is the only thing missing from the age of automated lattes.  The social, creative, and intellectual capital required to create, design, maintain, and serve the technology is what ushers us into the knowledge economy and the associated innovation economy.

Capital is arbitrary

Everyone knows that money is created out of thin air when someone allocates their future productivity to the bankers balance sheet in exchange for a place to sleep.  When this game loses its entertainment value, “capital” as a factor of production will also become obsolete.

The Supply and Demand for Knowledge Assets:

Knowledge assets are deployed by teachers and replicated by student.  Teachers represent the supply of knowledge and students represent the demand for knowledge.  In between these two extremes are collaborations – that is, varying combinations of teaching and learning that ultimately results in a productive outcome such as a latte, automobile, or computer program.

If we sample a population of knowledge assets across some geographic area (Land) we would expect to find something that looks like a bell curve.

If the bell curve has a different shape, this tells us what things can be made and what things cannot (Labor).

So when people allocate their own productivity, they are in effect assigning their productivity to a community balance sheet (Capital).  They are saying “this is what we are willing to make because we have the freedom, liberty, and we intion to pursue our happiness”.

Hardly a Wall Street model.

The result is that the social, creative, and intellectual assets of people must now replace Land, Labor, and Capital as factors of production in the new value economy.  Trying to produce anything less would be inefficient in a Capitalist system – perhaps some may have noticed as much lately.

What if I told you that we could occupy Wall Street without actually camping out there?  In case you have not noticed, Wall Street occupies your house without you ever seeing any suits milling around your driveway.  So what’s the plan?

In the Age of The Internet, redistribution of wealth should not be a very difficult thing to do, yet the approach is surprisingly low-tech.  Just look at the pictures; if this is going to be our approach, then we’re in deep trouble.

Here’s the trick. Wall Street is built on a foundation where the factors of production are land, labor, and capital.  All we need to do is shift the factors of production to something else. We don’t actually need to shift Wall Street, we need to shift ourselves.

The reality is that the today’s economy is built on social, creative, and intellectual factors of production – these are the factors of production of that so-called 99% of the value of our economy.  It’s a knowledge economy, remember?

Now, notice how land and labor are constrained by geography, property laws, political districts, and “national borders”. Also notice that the accounting system (capital) is as anonymous as possible, if not shrouded in secrecy.  Do you remember how Steve Jobs told us that it’s OK to copy good ideas?

First, we need to build a knowledge inventory of all the useful stuff in our brains and integrated by geographic proximity so we all can find each other.  This is how we’ll mimic land and labor.  Next, the knowledge inventory must be anonymous until the point of transaction – this is not for privacy concerns, rather, we need to do this to create scarcity (nothing personal, Zuck).  This is how we mimic “capital”.

At the end of the day, your knowledge inventory is your personal API – you create your own value and integrate with others or withhold it as you wish…just like Wall Street. Of course, everyone would then need to become a corporation so that we can pay our fair share of taxes (but not a penny more). That’s code for “too big to fail”.

Have you forgotten about Wall Street yet?  If so, it’s not too early to coin the term APIcracy.

The great dream for new economies movement is that Wall Street has finally met its match from the vast interconnected social systems that now dominate communication, organization, and commerce.

The problem is that no matter what the New Economies Movement comes up with, Wall Street will capitalize it, commoditize it, securitize it, and sell it back to us for the price of our communities.  Then they’ll build derivatives and options around it and wrap it all up in a nice hedge fund that transfers all risk back to us.   The Street always wins.

So why can’t we do what Wall Street does?

At Social Flights we believe that we can provide 10,000 jobs across the United States by letting people sell options on aircraft seats.

How would this work?

The Hub and Spoke system consists of about 30 major airports in the US that act as hubs.  The rest are spokes and many smaller cities are barely served at all.  So unless you are flying between two hubs, you will always have to catch a connection, waste time, and incur social expenses.

For the price of a typical airport lounge bar tab, a traveler can buy an option to fly a private jet non-stop between their destinations.  An option is the right without the obligation to take a position in the future.  The option would be convertible, transferrable, and may even be exercised on a wide variety of schedules.

Calling all unemployed entrepreneurs 

Suppose that I saw a listing on Social Flights for a private jet flight from Boise Idaho to Colorado Springs taking place in three weeks and costing 300 dollars.  Since I know a lot of people in both cities, I can either use the ticket myself, or I have 3 weeks to sell it for, say, 500 dollars.

This is a bargain because there are no non-stop flights between these two cities and airline prices tend to increase as the departure date approaches.  The private jet can do the trip in two hours whereas the commercial airline would take 8 or more hours. I could buy an option on that flight for, say 30 dollars and resell the ticket for a $170.00 profit.   If I cannot sell the ticket, then I can use the ticket, convert it to another option, or lose my 30 dollars (just like the bar tab).

I am a Capitalist

In effect, I am rewarded for my size and quality of my social network.  I am rewarded for my ability to research in the Internet to find likely prospects who would seek to travel at a time savings.  I am rewarded for my knowledge, associations, professional skills, and ability to analyze data and organize people.   I am rewarded for finding arbitrage opportunities in an inefficient industry.  I buy low and sell high – I am a Capitalist

While this may not seem like a large impact, if 5000 – 10,000 people make their living trading Social Options, the market will shift.  If Social Options can be created for aviation inventory, they can be created for all inventory.  For the exact same effect as a Groupon, people can trade options on goods and services while hedging against Wall Street and restoring community Values.

Don’t just change the game, change the street that it is played on….

Illustration from Wired (reversed) - Aegir Hallmundur; Benjamin Franklin: Corbis

Debit Cards and Credit cards routinely handle conversions from Dollars to Pesos to Euros and Yen.  The calculation is simple because there are known conversion rates between them.  In Fact, the credit card or debit card is buying the other currency much in the same way that they buy the pair of Levies, IPad, or bag of Tulip Bulbs being purchased.

Trading coupons for coupons

In other words, a debit card or credit card should also be able to use IPads, Levies, or Tulip Bulbs to buy money.  Of course, they would not use an actual IPad any more than a bank uses an actual Dollar – they trade a 100% coupon of a dollar for a 100% coupon of an IPad.  By adjusting the exchange rate between IPads and Dollars,  a 50% coupon for an IPad equals 300 Dollars and it is easy to see we are in very familiar Groupon territory.

The Dollar as a black market Currency

The debit card (or any form of mobile payment system) can, in fact, be used to trade what in earlier technological eras would be called a Black Market currency.  For example, After the Mexican currency crash of 1994-1995, I personally witnessed people empty WalMart to the bare shelves literally overnight, only to find those items circulating as currency the next day – in exchange for Dollars; the black market currency of the less developed World.

Drive the economy in reverse in order to drive the economy forward

With a high velocity and frictionless payment processing system, the economy should be able to operate in “reverse” just as easily – if not better than – it operates in so-called “forward”.  Here is why:

Suppose that Big Box retailer issues a coupon for 50% off all of it’s products for one Christmas Season because they want to beat out every merchant in the country.  The contingency coupon gets applied to all the credit/debit cards of all people that have ever shopped at the Big Box.  Since the local merchants are driven to failure and they’ll need to liquidate anyway, their response is to also honor the Big Box coupons.  This will initiate a spiral and all retailers will begin to accept each other’s coupons.  Soon, the brands such as Nike, Coca-cola, and Canon will be pulled into honoring retailer discounts.   The “coupon” will become the currency instead of the dollars.  The exchange rate between products will be determined by local arbitrage.

Lose the friction, improve efficiency

First, it would become very difficult to tax these transactions.  It would also be very difficult to inflate or deflate a dollar currency against these transactions. Arbitrage opportunities will be based on the true social value of a product in a community.  The dollar denominated conversion factor will become increasingly arbitrary.  The the new currency will be a social currency because people will now favor whatever products have the highest Social Value in their community relative to the knowledge assets of the community.  Advertising friction will disappear.  Assume Market Friction was 50%…..what changes?

In the end game, social priorities will drive Wall Street priorities

Social Currency is real currency.  The technology exists today to make it a frictionless exchange.  The economy may actually run better in so-called “reverse”.  The only thing missing is a True Value Social Game


Sepp Hasslberger The Future of Money

The March issue of Wired Magazine carries an article titled: The Future of Money: It’s Flexible, Frictionless and (Almost) Free.,