Think Bigger. Aim Higher. Go Further.

Tag: Dr. Amy Vanderbilt

The New Value Movement

It’s time once again for The Future of Money and Technology Summit in San Francisco on April 23, 2012.  Each year this community of visionaries dive deeper into the subject of alternate economics as the public narrative around the subject also increases.  This is truly an important event.  Please register here.

In full disclosure, the producers of FOM&T trusted me to assemble this panel to advance a theme that was initiated at Sibos Innotribe Sessions (Toronto 2011).  I elected to NOT appoint myself moderator – Dr. V is much more experienced in that role.   Instead, I will attempt to speak for the Ingenesist.  The word ingenesist is derived from the Latin word for engineer – an ingenesist is any person who creates real value through their social, creative, and intellectual abilities. For this reason, the panel is titled:

The New Value Movement

Past panels in this segment at FOM&T included discussions about non-quantifyable exchanges and intangible capital.  This panel introduces the New Value Movement where emergent ideas and associated web applications seek to allow non-quantifiable exchanges to become “quantifiable” and Intangible Capital to become “tangible”.

Like the Beatles once sang “Money Can’t Buy Me Love”, New Value refers to those things that cannot necessarily be produced through the allocation of classical factors such as land, labor, and capital. Rather, the next generation of entrepreneurs will allocate resources of social capital, creative capital, and intellectual capital in order to produce the things that society needs.

Innovations such as trust networks, knowledge inventories, social games, and abundance capitalism will become increasingly important and hold great promise for hedging the inevitable constraints on fiat currency.

Dr. Amy Vanderbilt – moderator

Dr. V is the Founder and Chief Strategist at TrendPOV.com, next generation social omni-media that over 600 thousand executives call GPS for your business strategy.  Amy is an award-winning author, show host, executive coach, speaker, board member, and  commentator. She has distinguished herself in academia, private and public industry as well as government. (full bio here)

Patrick Murck

Speaking to the existing legal structures and foundations that would support the storage and exchange of New Value Enterprise is Patrick Murck.  Patrick is a Principal and Founder of Engage Strategy and Engage Legal.  Patrick helps clients innovate, operate and grow their business with a heightened focus on the legal and regulatory issues governing the use of virtual economies, gamification, alternative payment systems, and social loyalty and reward programs. (full bio here)

Joe Johnson

Speaking to the emergence of a new class of business methods is Joe Johnson, CEO and head coder of runaway startup called Connect.me.  Connect.Me is a new reputation and people discovery network creating a consolidated platform for social verification and trust in P2P and freelance economies. In 2011, Connect.Me won the prestigious Privacy Award from the European Identity Conference for its groundbreaking trust framework and business model. (full bio here)

My Role:

In Amy’s world of executives consulting, the ingenesist includes the designer new products.  In Patricks world, the ingenesist may be an innovator from Anytown USA trying to navigate the intricacies of law, money, and finance.  In Joe’s world, the ingenesist is the cloud of specialized skill holders looking for each other to create value together.  I often argue that all value not created directly by Mother Nature, was created by the ingenesist within all of us.

Please join us as Dr. Vanderbilt skillfully weaves the ideas, needs, and predictions of this extraordinary combination of panelists into a unique and more complete view of the great opportunities that await on the horizon of this unprecedented financial revolution.   
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The Future of Money & Technology Summit brings together the best and brightest thinkers around money, including visionaries, entrepreneurial business people, developers, press, investors, authors, solution providers, service providers, and organizations who work with them at the convergence of cash and commerce. We meet to discuss the evolving money ecosystem in a proactive, conducive to dealmaking environment.

Encouraging Customer Self-Organization

TrendPOV

Here is a repost of an interview with myself by Dr. Amy Vanderbilt at TrendPOV.  I like Dr. V for her ability to really draw out the best in people.  Here she tackles a topic of great complexity and makes it feel like an everyday conversation.  If you ever have an opportunity to work with Dr. V you will be deeply rewarded with the outcome.

On a side note, I felt so comfortable that I forgot that I was on air – you can see my eyes wandering, yikes.  Next time I’ll tape a sign on the ceiling that says “Look Down”.  Anyway – it’s an interesting topic so please watch and let me know what you think.

From Trend POV

Social media is no longer just a way to reconnect with friends; it has become an integral part of daily life that is rapidly gaining traction in the business world. Social media now provides a format for customers to self-organize in a way that creates a competitive market for goods and services where both the customers and the vendors can benefit. The depressed economy has brought people together to share advice and zero in on great deals through group buying.

As defined on Wikipedia.com, “Group buying, also known as collective buying, offers products and services at significantly reduced prices on the condition that a minimum number of buyers would make the purchase.” Originating from China, group buying, called tuángòu grew from the practice of haggling and has now infiltrated the online world in many parts of the globe. Notable sites include Groupon, LivingSocial and MyCityDeal.

Unlike China’s deal strategy that is self-organized and executed, most of the group buying in Europe and North America is done using online intermediaries who charge vendors fees that can be as much as 50 percent of the deal. Group buying has been gaining consumer popularity for three years now; however, group buying in the business sector is still in its infancy. Despite Groupon having over 100 million subscribers that had bought over 60 million Groupons by September 2011, skeptics suggest the trend will not last.

Consumers may be getting saturated by email overload from deal sites competing for their attention. China is struggling amidst accusations of selling fake goods; almost a fourth of the 6000 group buying Web sites shut down in 2011 and those still operating are losing money. But group buying is probably not yet dead. As Dan Frommer said on businessinsider.com, “The future of group buying is on mobile devices. Why? Because they’re always with you, can identify your location via GPS, and can access a network of real-time, instant deals.” If businesses can engage customers and retain loyalty, group buying may have a bright future.

To turn this trend into an advantage for your organization, consider the following. Customer self-organization is going digital. Selling to groups can increase profits. Use social media to drive customer self-organization. Group-selling is not for gaining new customers. Instead, try group-selling for exclusive products and services and rewarding loyalty.

 

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